Origin CEO John Bissell commented: “We’re excited to announce our first PET caps on store shelves today. A commercially scalable PET cap on a PET bottle is an industry first, representing a significant step forward in the adoption of Origin’s cap platform and delivering on our vision of bringing sustainability, improved recyclability, and better performance to the beverage industry. The products our partner, Power Hydration, put on store shelves in California feature Origin’s 1881 closure and are emblematic of the industry’s transition toward mono-material PET packaging solutions offering full recyclability—including the cap—and beautiful transparency, made with PET from cap to bottom. Our customer pipeline includes both large and small brands, and our pilot launch with Power Hydration is a demonstration of how forward-looking smaller brands can lead the way on sustainability by embracing new and groundbreaking technology.”
(Photo credit: Origin Materials)
PET caps
First Origin PET caps in stores with power hydration pilot launch
Origin Materials, Inc. announced the first Origin PET caps in stores. Origin partnered with Power Hydration, a new alkaline beverage brand, for the initial release of the first-of-its-kind product in select California stores, featuring a recyclable bottle and cap.
Power Hydration Co-Founder George Kotzeff commented: “We are thrilled to partner with Origin for the initial launch of Power Hydration, a new alkaline beverage brand offering consumers clean, crisp hydration. Together, we are making beverages with recyclable PET caps available to consumers in stores. This is a tremendous milestone for the industry, and we are excited to grow the Power Hydration brand around the pillars of sustainability, complete recyclability, and healthy, clean hydration.”
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