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(Photo credit: www.guardiasdomar.com)

Initiative

Indorama Ventures supports Brazil’s Guardiãs Do Mar return, expanded focus on sustainability, culture and circular economy

Bangkok, Thailand

The Guardiãs do Mar Project, a Brazilian socio-environmental organization that promotes ocean conservation, recycling awareness, and community empowerment, has announced the launch of a new phase in 2026. The program will expand its activities across three strategic regions in Brazil — São Paulo, Santos, and Pernambuco — with the support of Indorama Ventures.

Founded by Patricia Almeida, the project returns at a time when plastic waste management continues to be a major environmental challenge for the world’s oceans. By combining public awareness, waste collection, recycling, and creative reuse, the initiative demonstrates how community-level action can contribute to broader circular solutions. The new phase will focus on a large-scale campaign across Brazil promoting public awareness, plastic waste collection and the transformation of plastic materials.

“Guardiãs do Mar was created from the urgency to rethink our relationship with the oceans. Waste does not recognize borders — it travels across the world through ocean currents. Relaunching the project in 2026, particularly in regions such as Santos where plastic pollution remains a significant issue, is a call for collective action. Our goal is to transform knowledge into action and demonstrate that circular solutions begin at the local level,” said Patricia Almeida, Founder of the Guardiãs do Mar project.

With 20 recycling facilities across 11 countries, Indorama Ventures has recycled more than 160 billion PET bottles, and counting. This collaboration reinforces the project’s role in advancing the circular economy, promoting environmental education, and strengthening partnerships for sustainable development. Following the collection phase, part of the PET collected will be directed to industrial recycling, while the remaining materials will be used as raw material for hands-on workshops organized by Guardiãs do Mar. Led by a design expert, these workshops will transform collected plastics into musical instruments and art installations, highlighting the principles of the circular economy and demonstrating how waste materials can be transformed into valuable resources.

“At Indorama Ventures, we believe that advancing the circular economy requires collaboration across the entire value chain and meaningful engagement with local communities. By supporting initiatives such as Guardiãs do Mar, which transform post-consumer PET into new value, we reaffirm our commitment to sustainable growth and to building a more responsible plastics ecosystem in Brazil and beyond,” said Hannah Martinez, Head of Sustainability Advocacy Americas of Indorama Ventures.

In São Paulo, Centro Universitário Belas Artes will serve as the initial collection point. Students, families, teachers, local communities, waste pickers, and the wider public will be invited to participate by collecting recyclable plastic through proper waste management practices. The initiative will also extend to public schools, communities and partner institutions in Santos and Pernambuco, further expanding the project’s reach and social impact.

The project will be documented through photography and audiovisual materials, culminating in a documentary.

In Brazil, Indorama Ventures also supports other environmental education initiatives through the Waste Hero program in Suape, Pernambuco. The program works directly with schools, communities, and young people to promote awareness of waste management, recycling and shared environmental responsibility, while encouraging positive behavioral change from an early stage. To date, Waste Hero has engaged 220 teachers, 3,122 students, and 115 employees through educational activities and community programs.

The relaunch of Guardiãs do Mar highlights the importance of collaboration between public institutions, private organizations and local communities. Through this partnership, the project aims to transform waste into knowledge, strengthen community engagement, and develop practical solutions to the global plastic waste challenge.

www.indoramaventures.com    www.guardiasdomar.com

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