Designed for integration into high-speed bottling lines with spray-coating units, the innovative DataLase coating is suitable for PET, PP and PC bottles and optimised for beverage, personal care and pharmaceutical applications. Once applied, the bottle surface can be laser-imaged using CO2, fibre, or UV lasers, producing a high-opacity white image on a clear background with exceptional clarity. This process eliminates the need for inks, labels, or other consumables during imaging and guarantees consistent, laser-sharp print quality at production speed. The technology offers full label-equivalent functionality, enabling connectivity through QR codes, nutritional information, regulatory content, brand logos and date/lot codes. Every bottle can be customised or personalised instantly, without delaying production, allowing brands to tailor messaging, serialisation, or promotional content on a unit-by-unit basis.
Commenting on the launch, Ally Grant, CTO at DataLase, said: “Brands are under increasing pressure to reduce packaging waste while maintaining the functionality and quality consumers expect. Our label-free coating enables both. By removing inks, films and paper labels entirely, we’re not only helping manufacturers cut material use and simplify their operations, but also enabling a level of flexibility and personalisation that traditional labelling can’t match. It’s a genuinely transformative step forward for sustainable bottle decoration and one that aligns perfectly with the industry’s environmental goals.”
