PET Packaging Markets

The Future of Plastic Packaging Amid Macroeconomic and Circularity Pressures

Rosemarie Downey, Global Head of Packaging Research, Euromonitor International

In this presentation, we will explore the current demand and outlook for packaging in today’s retail landscape, considering the impact of macroeconomic and sustainability pressures. Drawing insights from our surveys, we will examine the consumer and business values shaping sustainable packaging strategies. Additionally, we will discuss the corporate actions that can advance both growth and circularity, as well as the influence of regulation on the future of rigid plastics and PET.