In 2020, Migros, and its subsidiary, Mibelle Group, launched a range of liquid cleaning products containing LanzaTech CarbonSmart Ethanol as part of Migros Plus Oeco Power and Potz cleaning ranges. These products can be bought in Migros supermarkets in Switzerland. Today sees wider product ranges embracing recycled carbon, this time with packaging. Bottles for smoothies, juices, and household cleaner will be housed in bottled made from PET produced from CO2. Bottles for mouth wash and liquid soaps will be added to the range later.
The bottles contain up to 30% PET obtained from CO2 (with Mass Balance), replacing virgin PET typically obtained from petroleum. The CarbonSmart Ethanol is produced from recycled carbon emissions from the production of steel. This approach produces packaging that meets food and pharmaceutical specifications and reduces greenhouse gas emissions, keeps fossil resources in the ground, protects biodiversity, and does not require land or food resources.
“Our partnership with the Mibelle Group and Migros is critical to showing the world what is possible,” said Jennifer Holmgren, CEO of LanzaTech. “Today, you can walk into a store and purchase products made from carbon emissions, that are packaged in bottles made from those same emissions. Just think about that for a minute. We have turned waste carbon from a problem into an opportunity! Our partnership with Migros and Mibelle highlights how we can be carbon smart inside and outside of the bottle.”