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Initiative

SIG and partners unveil project aimed at boosting recycling and improving livelihoods in Egypt via blockchain

Neuhausen am Rheinfall, Switzerland

SIG has teamed up with the social enterprise Plastic Bank and an experienced partner in development cooperation, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, to unveil a project set to reshape Egypt's recycling landscape while increasing security for waste collection members.

Egypt generates more than 95 million tons of waste annually and currently only 60% of this waste is collected, with less than 20% of that being properly disposed of or recycled*. At present there is no formalized system for waste collection and recycling. The partnership between SIG, GIZ Egypt, and the social enterprise Plastic Bank aims to address this pressing issue and achieve positive change. In a three-year initiative, the partners are on a mission to collect 700 metric tons of beverage cartons, while also aiming to improve the livelihood for around 1,000 local waste collection members via blockchain.

The PlasticBank® app, backed by the social enterprise’s proprietary blockchain-secured platform, provides traceability and transparency in waste collection, empowering waste collectors to convert every piece of discarded material into a source of revenue. Waste collection members will be able to log each collected product via the app to earn incentives deposited directly into their digital wallets and gain access to social benefits, including health, work and life insurance, digital connectivity, grocery vouchers, school supplies, and more. Furthermore, the waste collection members will undergo training and receive personal safety equipment for their well-being at work.

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