The non-profit organisation worked with the PET recycler, Enviroo, to deliver a comprehensive validation of the PET recycling market. This included cross-referencing and confirming third-party industry reports, assessing market feasibility, and compiling a central repository of intelligence around waste management trends and recycling policy.
Providing essential market due diligence led Enviroo to securing £58m of funding. RECOUP’s input gave funders confidence that Enviroo’s project aligned with national recycling goals and was grounded in solid economic and environmental foundations. With RECOUP’s policy guidance and sector expertise, Enviroo was able to present a compelling, low-risk investment case for its plant.
Ahmed Detta, CEO, Enviroo said, “We were delighted to work with RECOUP who offered us invaluable knowledge and expertise as we sought funding. With evidence-backed insights we could demonstrate a stable and growing market for PET recycling and navigate current waste management policies and regulations.”
