As part of its commitment for a circular economy and against plastic waste in the environment, Henkel was the first global consumer goods company to partner with Plastic Bank. The joint goal is to reduce plastic waste in the oceans while improving the lives of people in poverty – especially in countries that lack waste management infrastructure. The idea behind: At dedicated centers, the local population can return collected plastic waste and exchange it for money, goods, or services. This material is then integrated back into the plastic value chain as Social Plastic®.
Since the start of the collaboration, Plastic Bank opened additional collection centers in Haiti. Furthermore, Henkel helped the organization to establish a supply chain to ensure the collected plastic waste can be processed and recycled to finally be integrated back into the value chain. Earlier this year, Henkel launched a range of Beauty Care and Laundry & Home Care products with packaging including up to 50 percent Social Plastic®. In total, more than 200 tons of Social Plastic® were already processed by Henkel. This milestone received external recognition: For example, Henkel received Packaging Europe’s “Best Practice” Sustainability Award and Ecovia’s Sustainable Beauty Award in the “Sustainable Packaging” category.