CCEP in Australia has been awarded Gold in the Beverage category, as well as receiving a Special Award in the Sustainability category at The WorldStar Global Packaging Awards.
The awards are an international packaging design competition that continues to evolve and shape the packaging design community by highlighting the global trends and challenges within the packaging industry. Each year, WorldStar receives more than 300 entries from more than 34 countries around the world.
In 2019, Coca-Cola Europacific Partners Australia was the first beverage manufacturer and Coca-Cola bottler in the world to have all single serve packs produced from 100% rPET. This includes plastic packaging for water, soft drinks, aseptic dairy and warm-fill sensitive beverages, and equates to 7 out of 10 bottles sold in Australia.
By converting all plastic single serve packs to 100% rPET packaging, CCEP in Australia reduced the amount of virgin fossil-based plastic used in our PET bottles by an estimated 10,000 tonnes per year.
Marlene Cronje Vermeulen, Future Works Manager for Coca-Cola Europacific Partners in Australia said: “We are so happy that we not only won a WorldStar Packaging general award, but that we have also been awarded the Gold Sustainable Packaging Special Award for 2021. The Gold Sustainable Packaging Special Award truly is the crowning achievement for our team and will form the platform from which our sustainable initiatives will develop”.
CCEP is committed to playing our part in creating a circular economy for the PET packaging we use through increasing collection once our drinks have been consumed, supporting the development of recycling capacity to ensure they are recycled, and by using the recycled plastic, alongside plastic from renewable sources, to make new bottles.
In Western Europe, our markets are also accelerating the reduction of virgin fossil-based plastic, working towards using 100% recycled or renewable content in our PET bottles by 2030, to help create a low carbon circular economy for PET bottles.
Read how we transitioned to plastic bottles made from 100% recycled plastic (rPET) in Sweden, the Netherlands, Norway and Germany.