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Management

Maag Group: Realignment of branding and corporate strategy

0:52 min Markets and ManagementManagement
Oberglatt, Switzerland

Driving forward with four centers of excellence and strong product brand

  • The products and services of the well-known AUTOMATIK, ETTLINGER, GALA, MAAG, REDUCTION and SCHEER brands are bundled under the MAAG Group umbrella brand
  • The MAAG Group concentrates its know-how in four centers of excellence: Pump & Filtration Systems, Pelletizing Systems, Pulverizing Systems, and Recycling Systems
  • NEXT-LEVEL SOLUTIONS is the key performance promise for customers in the polymer, chemical, petrochemical, pharmaceutical and food industries
  • Presentation of the new market branding, the Group’s outstanding expertise, and all its integrated solutions for polymer production and processing will be at K 2019

 The Swiss company Maag Pump Systems AG has grown through acquisitions in recent years and has significantly expanded its product portfolio. A realignment of its branding and corporate strategy will further strengthen the company’s position as a broadly diversified global solutions provider with integrated and customizable system solutions. Maag’s process technologies for the polymer, chemical, petrochemical, pharmaceutical and food industries help customers achieve the next level of productivity. Maag Group is bundling the activities of the companies it has acquired in recent years into four centers of excellence: Pump & Filtration Systems, Pelletizing Systems, Pulverizing Systems, and Recycling Systems. All of the companies will in the future be managed as product brands – AUTOMATIK, ETTLINGER, GALA, MAAG, REDUCTION, and SCHEER – under the MAAG Group umbrella brand.

www.maag.com

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