rPET Application Example: Eastman launches recycled Avra™ to debut in spring 2020 performance apparel

“The vision for the Eastman Textiles platform is that all innovation will be sustainable,” said Ruth Farrell, director of marketing for textiles at Eastman. “We are excited to be one of the first to offer high performance fibers made with 100 percent post-consumer recycled PET at a time when the activewear and outdoor industries are under pressure to move to a more circular way of operating. With Avra™ recycled performance fibers, we are giving a second life to plastic bottles and making sure they don't end up littering our oceans or trails. Our customers can show their commitment to caring for the outdoors and contribute to a circular economy without sacrificing performance or comfort.”

Avra™ from Eastman is a family of performance fibers enabled by a proprietary spinning technology. The exceptional moisture and thermal management imparted by Avra™ fibers means fabrics dry quickly — up to 50 percent faster than conventional polyester fabrics — helping wearers stay more comfortable during demanding physical activities. The highly flexible Avra™ fibers create superior drape and remarkable softness, further enhancing comfort.

www.eastmanavra.com