Photo credit: Alpla


Alpla 2025 Targets: complete recyclability, more recycled materials

| Sustainability | Alpla | Hard | Austria

The Austrian family company ALPLA has always been aware of its responsibility for the environment and future generations. Now, the international manufacturer of plastic packaging has signed up to ambitious targets as part of the New Plastics Economy Global Commitment led by the Ellen MacArthur Foundation, in collaboration with UN Environment.

In accordance with the company’s sustainability strategy, ALPLA is showing its commitment to recycling in the future. All packaging solutions should be fully recyclable by 2025. The volume of processed post‐consumer recycled materials should rise to 25 per cent of total material usage by this time. €50 million is being made available for the expansion of recycling activities. The technology leader is also planning to introduce at least three packaging solutions per year that are particularly lightweight in order to reduce material consumption. All packaging will remain completely free of PVC. ALPLA drew up these individual targets based on the specifications of the New Plastics Economy Global Commitment.

On the way to a more efficient circular economy

‘With this official commitment, we are joining other companies and organisations that have set good examples. We want to play an active role in paving the way towards an efficient circular economy in the packaging industry,’ says ALPLA CEO Günther Lehner. ‘We are proud to be a signatory of the New Plastics Economy Global Commitment. We will successfully implement these ambitious targets with the active support of our employees.’

During the ‘Our Oceans’ conference on 29–30 October in Bali, the Ellen MacArthur Foundation introduced the New Plastics Economy Global Commitment.


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